The Knight News Challenge is a competition that funds various technological innovations after hosting a competition and selecting a varying amount of winners. Knight News Challenge has three simple rules to guide the innovation process.
- Use digital, open-source technology.
- Distribute news in the public interest.
- Test your project in a local community.
The challenge, which takes place annually, is a part of John S. and James L. Knight Foundation’s Media Innovation Initiative according to its website.
One of the most common attribute found in winning innovations comes straight from the Google business model as presented by Jeff Jarvis in his book What Would Google Do. The content is free. The Zonie Report and Document Cloud are a couple of examples of free services offered by winners from 2009. It is worth noting, that not all winners share this attribute entirely. Spot.us, a winner from 2008, is a service that requests readers donate money to fund specific stories that require a certain amount of investigative journalism. Reporters make pitches to the general public (examples found here and here) and provide an estimate based on pay rate for the writer and deadlines for publication.
Another common attribute found in multiple winners is their preference to deliver services that are or can be localized. The Zonie Report and spot.us are both based in local markets and tailor their product for local readers. What is most fascinating about this concept is that small, local communities are being drawn closer together in the same way that the global community is drawn together by older media outlets like the New York times and ESPN. The Community News Network, created for the University of California at Los Angeles, provides an open platform for student journalists to edit and upload content. It also provides readers with the ability to submit material and communicate with each other. Having such an open platform is certainly something Jarvis would also be happy to see. The website even has a handy crime following map, which uses Google maps to pinpoint the various crimes that occur around campus.
While these projects have proven to be innovative enough to win the Knight News Challenge and succeed online in this “Age of Google,” online innovations are rarely stagnant and developers must be aware of this fact. One of the concepts Jarvis discusses in his book is the idea that the internet is becoming a place for niches. As such, companies should identify what they do best, and “link the rest.”Although many of these innovations are startups, it is important that they allow themselves the flexibility to network with other local and statewide media outlets. For example, the Zonie Report seems to do a great job of covering Arizona related news. However, it could be beneficial for this outlet to seek out news sources and bloggers from neighboring states and perhaps find commentary on how various national issues will affect the state and communities within it. Although somewhat unrelated, The Navajo Times does a wonderful job of this.
One of my favorite projects, Printcasting, does something I hope to do in my proposal. Printcasting allows readers to create their own magazine, while helping to pair articles (and their contributors) with advertisers to create a product for a given niche. Although I haven’t completed by magazine on the website yet (yes, I signed up to the website at first site), it has provided me with some ideas to build on for my project.
As many of you know, I have dedicated a portion of this site to “your news,”a section with asks you what you want covered and provides a place for discussion and debate on the topics you raise. My broader idea is to create news, based on reader input, so that my news site can best cater to the needs and wants of a given niche. If the reporters for my site cannot provide reporting for your topic, we will do our best to link you to another news source that can (or in many cases has already). In addition, my site would maintain an “open network” policy that allows for other sites to use our content and source documents (an idea Document Cloud, a 2009 winner brought to mind). Such a policy allows for transparency in the journalistic process and provides assurance (and additional information) to readers.
